
OXNARD — Sunrise Set LLC, a family-owned trucking and logistics company rooted in Ventura County agriculture, is celebrating its 25th anniversary this month, marking a journey that began not behind the wheel of a truck, but in the fields of Oxnard.
Founded in 2001 by Francisco E. Ochoa and his son, Benjamin Ochoa, Sunrise Set grew from two bobtail trucks moving small shipments from local farms to shipping docks into a refrigerated freight company transporting fresh produce and agricultural products throughout California.
The family’s connection to Ventura County agriculture began decades earlier.























































