Economic Development Collaborative (EDC) Business Alert — Ways to Market Your Business During the Holidays

The Holiday Season is here! The Economic Development Collaborative (EDC) would like to share some ways small businesses can boost their sales during the holidays and ways you can support local businesses this year.

3 Top Ways to Help Boost Your Small Business Holiday Sales

Ventura County Office of Education — Schools Respond to New Social Media Threat

The Ventura County Office of Education is aware of new rumors circulating on social media, specifically TikTok, threatening violence at schools nationwide on December 17. While these threats are unsubstantiated and do not mention Ventura County schools specifically, some local schools may be taking extra safety measures around their campuses on December 17. Many also have counselors available for students who would like to speak to someone. Ensuring that schools are safe places for students and staff to learn and grow will remain the top priority.

Despite the recent increase in inappropriate social media activity across the country, we are grateful that the vast majority of students do the right thing every day. Families who would like to talk with their students about this situation may find the attached handout helpful. And here are some key points to make with students:

Bilingual report — County Board of Supervisors supports the creation of more than 235 affordable housing units filling critical gap in housing needs for the most vulnerable and expanding behavioral health support

On December 14, the County Board of Supervisors approved actions that support the creation of more than 235 units of new affordable, permanent supportive housing and transitional housing. “Homelessness and mental illness are our two most pressing social issues, and so I’m delighted  that our last board meeting of 2021 capped a year of stepping up to provide shelter and affordable housing and services to these vulnerable populations,” said Chair of the Board Linda Parks.

The projects support those experiencing homelessness, at risk of becoming homeless, transition aged youth (age 18-24) and seniors. The Board also supported the expansion of Behavioral Health Mobile Crisis Care Units and the development of a Transitional Age Youth Rapid Response Team to provide mental health support services throughout the County.

“There is a critical need for housing in our communities. The Board action is a huge step in helping to fill that gap,” said County Executive Officer Mike Powers. “In addition to housing, these community members will have access to supportive services to help meet their needs.”

Livingston Memorial — Grief Support during the Holidays

It’s that time of year when the expectations we place on ourselves can be unrealistic, especially when faced with the absence of a loved one. Livingston Memorial’s Grief and Bereavement Program can offer compassion and understanding during this difficult time of year. Livingston offers multiple  support groups that focus on restorative activities, seeking meaning and purpose, identifying changes to self, and receiving support in making life good again.

December News from People’s Self-Help Housing

As I reflect over the course we’ve navigated through 2021 together, this has been a year of tremendous progress.  Thank you for your gracious and resilient support, we are more grateful than ever to have been so deeply engaged with you. The mission of providing new affordable homes, preserving others, and increasing services to those in most need continues to be a heavy lift, but one made possible because of your partnership.

Bilingual report — Dec. 15, 2021 – COVID-19 Update

Ventura County Public Health will begin offering residents two $25 gift cards ($50) who get a second COVID vaccine dose starting December 14, while supplies last. Residents receiving a first dose will continue to receive one $25 gift card. View Public Health’s vaccine sites here. Shout out to our awesome nurses Ruby (left) and Mallory (right), for their service to our community!

Economic Development Collaborative (EDC) — New Masking Requirements for Businesses

Centers for Disease Control and Prevention:
On July 27, 2021, the Center for Disease Control and Prevention (CDC) issued new masking guidance for fully vaccinated individuals in substantial or high transmission areas. This information can be tracked HERE.

NEW California Department of Public Health:
On December 13, 2021, the California Department of Public Health (CDPH) updated their Guidance for the Use of Face Coverings, requiring universal masking indoors, irrespective of vaccine status, statewide from December 15, 2021 to January 15, 2021.

Boys & Girls Clubs of Greater Conejo Valley Announces New Board Member: Judith Sánchez López

The Boys & Girls Clubs of Greater Conejo Valley (BGCGCV) is excited to announce its newest board member, Judith Sánchez López.

López has over 30 years of experience as an expert in cosmetics and as a high-level executive. She is skilled in leading sales teams in her previous role as Sales Division Manager, now supervising the corporate brand as the Chief Marketing Officer for JAFRA Cosmetics Int’l. She strives to nourish brand relevancy and inspire the brand’s consumers and consultants alike.

United Way of Ventura County — United in compassion

Earlier this month, I celebrated my seventh anniversary with United Way of Ventura County.

Since I started in 2014, our organization has navigated many changes. We moved to a new office in Ventura, took on multiple disaster response and recovery efforts, developed a program to house the homeless in our community, and now we’re helping our neighbors through the pandemic.

Through it all, we’ve remained remarkably resilient. But the source of our resilience is people like you, who care so deeply about your fellow community members. Your generosity and caring inspire us throughout the year.

It’s truly an honor to lead this incredible team, to serve those in need, and to help improve the conditions for all in community. We strive to lead with compassion and unity, rather than division. It’s the United Way.

Bilingual award — City of Oxnard Wins $7.1 Million Grant to Revitalize Durley Park

The City of Oxnard won a $7.1 million grant for improvements to Durley Park as part of Governor Newsom’s “Outdoors for All” initiative to enable all Californians, regardless of zip code or income, to access parks and open space.

The California State Parks’ grant funding will allow the City to invest in restorations to the current Durley Park space and add amenities such as a new area for a bike pump track/skate park, a community track for walkers and joggers, and much more.

“Revitalizing our parks is very important to our community,” said Mayor John Zaragoza. “From Oxnard’s seniors to our youth, everyone’s quality of life improves with access to open-space and recreational opportunities.”

“We’re excited that the State recognized the potential of Durley Park,” said Mayor Pro Tem Bryan MacDonald, whose District 4 includes Durley Park. “With this grant funding, the City is able to add amenities, from picnic areas to athletic fields, that will benefit the whole community.”

Museum of Ventura County — Stuff. Those. Stockings

We are so excited to present our fun new Museum gift shop items, including one of a kind puzzles with rare historical images from the Research Library! If you’re a fan of Arte Para la Gente: The Collected Works of Margaret Garcia come get your own magnet with her beautiful artwork on it. Popular as ever are our MVC paintbrush pens, collect all four! Find these special items at the Museum of Ventura County or the Agriculture Museum in Santa Paula, while supplies last. Both Museums are open from Thursday-Sunday 11am-5pm.

Data study measures how CSUCI students with disabilities fared with all-virtual learning

An in-depth research projected conducted at CSU Channel Islands (CSUCI) this year showed how well students with disabilities fared during virtual learning brought on by the COVID-19 pandemic, and indicated what needs still needed to be addressed.

The project, called “Exploring Service Allocations and Student Success for CI Students with Disabilities Before, During, and After Virtual Instruction Due to COVID-19,” was part of an ongoing program run by the CSU Chancellor’s Office called the Data Analytics Certificate Program.  Out of all 23 campuses, the Chancellor’s Office highlighted CSUCI’s data research study as one of the top three projects.

“We were able to put together an incredibly rich data set,” said CSUCI Director of Disability Accommodations & Support Services (DASS) Michelle Resnick, who led the project. “This rich data set tells a lot of story and there is the potential to really drill down and see what needs to be done.”

Grand Re-Openings At Simi Valley and Yarrow YMCAs

The Southeast Ventura County YMCA is celebrating a re-opening and major improvements to its Simi Valley branch and the re-opening of the Yarrow Family YMCA in Westlake Village. Tours, kid fun, entertainment, food and other activities will take place Saturday, January 8 at the Simi Valley Family YMCA (3200 Cochran St., Simi Valley) and Saturday, January 22 at the Yarrow Family YMCA (31105 Thousand Oaks Blvd., Westlake Village). Celebration hours are 1:00 p.m. to 4:00 p.m. both days. Free tacos will be served while they last.

Improvements at the Simi Y include an additional group exercise and fitness studio, a small-group training studio, remodeled locker rooms, new equipment, new paint, flooring and energy-efficient lighting. “It’s been years since the Simi Y had these kinds of upgrades,” says Ronnie Stone, President/CEO of the Y.  “They were needed to better serve the Simi Valley community.”

Bilingual report — Consulado de Mexico en Oxnard: Control de Armas, Persona del Año 2021 – ¡Vote ahora! / 2021 Arms Control Person of the Year – Vote Now!

The illicit arms trade is a subject of the utmost interest for Mexico and the entire Latin American region due to the violence that this activity brings about. Despite the specific national contexts, the violence caused by arms trafficking has consequences of great magnitude on the quality of life of our populations, as well as, on the development of our countries.

In that regard, last August, the Government of Mexico filed a lawsuit, before a United States federal district court against manufacturers and distributors of firearms, for negligent commercial practices that promote arms trafficking to our country. It is important to point out that the litigation is not against the U.S. government nor against the right of U.S. citizens to own and bear arms in their country (Second Amendment of its Constitution). The aim is to prevent criminal groups from benefiting from this illicit trafficking, that is, the drug cartels who do not have the right to possess and bear arms.

Assemblymember Irwin announces Legislation on Organized Retail Theft Prosecutions

 Assemblymember Jacqui Irwin (D – Thousand Oaks) joined Ventura County Sheriff Bill Ayub and Ventura County District Attorney Erik Nasarenko this morning to announce her plans to introduce legislation to respond to the recent occurrences of brazen organized retail theft in California.

“We have all seen the news accounts of store clerks being pistol whipped, shoppers being pepper sprayed, and thieves using sledgehammers to threaten anyone in their way,” shared Assemblymember Irwin. “I will not wait out this holiday season and let these organized groups continue to believe they can prey on California shoppers and retailers with no repercussions.”

Housing Authority City of Santa Barbara Groundbreaking for Vera Cruz Village housing complex taking place Dec. 15

The Housing Authority City of Santa Barbara (HACSB) is pleased to announce that the ground breaking ceremony for Vera Cruz Village, at 116 East Cota Street, will take place on Wednesday, December 15th at 10 a.m. HACSB officials, Mayor Cathy Murrillo, Alejandra Gutierrez, Santa Barbara 1st District City Council Member, Oscar Gutierrez, Santa Barbara 3rd District City Council Member, a representative forCongressman Salud Carbajal and other dignitaries will be onsite with shovels in hand to participate in the official ceremonial launch of the project. Vera Cruz Village represents the HACSB’s latest affordable housing project designated for special needs and homeless individuals in the community. People experiencing homelessness have high rates of chronic mental and physical health conditions, co- occurring disorders, and barriers to receiving health care. Santa Barbara continues to grapple with adequately addressing this issue. The most recent Point-in-Time count completed in January 2020 found 1,897 homeless residents countywide, with 914 (48%) living in the City of Santa Barbara. The chronically homeless in the county rose from 423 to 614, a 45% increase (Santa Barbara County Point in Time Count 2020).

Economic Development Collaborative (EDC) Business Alert — California Competes Tax Credit and Grant Program

The California Competes Tax Credit (CCTC) and Grant Program (CCGP) are available to businesses that want to locate in California or stay and grow in California. Businesses of any industry, size, or location compete for over $180 million available in tax credits by applying in one of the three application periods each year. Applicants will be analyzed based on twelve different factors of evaluation, including number of full-time jobs being created, amount of investment, and strategic importance to the state or region.

Application Period Timeline: For the remainder of the fiscal year 2021-2022, GO-Biz will accept applications for the California Competes Tax Credit during the following periods:

January 3, 2022 – January 24, 2022
March 7, 2022 – March 28, 2022

Triunfo Water & Sanitation District Board Member Leon Shapiro Appointed To Ventura Regional Sanitation District Board

Leon Shapiro, a Triunfo Water & Sanitation District (TWSD) board member, was appointed to the Ventura Regional Sanitation District (VRSD) board of directors for a one-year term beginning this month.

The VRSD board is made up of representatives from eight Ventura County cities and a representative from one of five special districts in the county that receive water and wastewater services from VRSD. Shapiro will represent the special districts during his one-year term.

Shapiro has served on the TWSD board since he was appointed in 2018 and subsequently elected in 2020.

Santa Barbara First District Supervisor Das Williams — Evacuation Order for Alisal Burn Scar Area & Storm Details

Supervisor Joan Hartmann, who represents the area that recently burned in the Alisal Fire, recently sent out information to her constituents regarding an Evacuation Order that has been issued for the Alisal Fire burn scar. From Supervisor Hartmann: 

“Meteorologists and emergency personnel continue to track an intense winter storm expected to arrive in Santa Barbara County around 6 pm tonight. This storm is expected to bring periods of heavy rain and high winds through Tuesday morning.

Rainfall totals could exceed 1″ or more per hour, which exceeds the thresholds for possible debris flows in the Alisal burn area.

Given these rainfall projections, the Sheriff issued an evacuation order for the Alisal burn area which went into effect at noon today. The Sheriff is going door-to-door to inform residents about the evacuation and to educate residents about storm related risks. The Sheriff, Fire Department and Public Works Department are all stationing emergency resources and staff to respond to this upcoming storm.”

Newest members bring financial and economic development expertise to the CSUCI Foundation Board

The CSU Channel Islands (CSUCI) Foundation Board is welcoming two new members with a wealth of experience in banking and community investment opportunities.

The two new members are New Capital LLC Chief Executive Officer Beatriz Olvera Stotzer of Los Angeles and Montecito Bank & Trust Senior Vice President and Director of Community Banking Cari Shore of Ojai.

Interim President Richard Yao, Ph.D., said he is excited to welcome two such accomplished leaders in the community and looks forward to working with them both.

“We are fortunate to have these two innovative and entrepreneurial women join our board,” Yao said. “They not only bring incredible talent, experience and thought leadership to the Foundation, but also are deeply connected in our region and are committed to our mission as a University and to the work of the Foundation Board.”

Museum of Contemporary Art Santa Barbara — Shop for unique holiday gifts @ MCASB | Saturday, Dec. 18

Shop for unique holiday gifts crafted by artists and designers at MCASB’s Gift Studio Pop-Up Holiday Market.

Featuring FREE hands-on holiday craft workshops for the whole family, hot cocoa, and Happy Hour from 2:00-6:00 PM when you can shop with spiked festive drinks in hand, accompanied by a curated DJ set.  

FEATURING: Augie’s Agave – Camille K Jewelry – Demi Boelsterli – Monica Epstein – Madeleine Ignon – SlingShot Art Studio – SWEETZER Gourmet Popcorn – Yellow Rat – Rhys Zemeckis

Bilingual report — Dec. 13, 2021 – COVID-19 Update

Since Friday, there are 381 new COVID-19 cases reported and 16,256 new tests performed. There are 50 people hospitalized, 10 in the ICU. There have been 2 additional deaths of males ages 54 and 83. Our sincere condolences to the family and loved ones of the community members who passed away. The R-effectivefor Ventura County is 1.12 which means the spread is likely increasing.

Find a COVID testing site at www.vcrecovers.org/testing. The modified holiday schedule for state testing sites is now available.

Boosters are now available for 16- and 17-year-olds. Find a vaccine site at www.vaccines.gov.

Ventura County Office of Education — Responding to Social Media Threats and Bullying

Across the country and here in Ventura County, schools are seeing a concerning increase in students making inappropriate and potentially dangerous posts to social media, particularly on Instagram. These posts have included threats of violence and embarrassing pictures of students and staff members who didn’t know they were being photographed. In some cases, students create accounts that fraudulently appear to represent their school.

First confirmed case of Omicron COVID-19 variant identified in Ventura County

The County of Ventura Public Health Department has received confirmation of its first case of COVID-19 with mutations consistent with the new Omicron variant (B.1.1.529). The individual, who is a fully vaccinated adult, is self-isolating, and their symptoms are improving without medical care. A small number of close contacts have been identified and, to date, all have tested negative and have no symptoms. The contacts have been asked to follow the quarantine protocol.

“Throughout the pandemic, we have always known there would be more mutations, resulting in the possibility of a more transmissible variant than the Delta variant,” said Public Health Officer Doctor Robert Levin. “While we can’t know for certain the impact of Omicron at this time, the good news is that we already know how to reduce transmission and slow spread. I encourage community members to take the steps that we know offer protection, including getting vaccinated, completing your vaccination series, or getting boosted, getting tested and staying at home if you feel sick or are a close contact, and wearing your mask indoors and at large mega events.”

BBSVC: CEO Lynne West announces retirement after 34 Years

After over 34 years as the Chief Executive Officer of Big Brothers Big Sisters of Ventura County (BBSVC), Lynne West has decided that the timing is right to retire from her role. Over her tenure, Ms. West has led the local agency as well as served as a Big Sisters to her Little, Juanita, for over a decade. She has also sat on state and national committees that have allowed her to use her voice for the betterment of the entire Big Brothers Big Sisters federation. 

At the close of 2021, BBSVC is able to celebrate Ms. West’s retirement with the acknowledgement that the local agency will be recognized for achieving Gold Standard, a Big Brothers Big Sisters of America designation for BBBS agencies that go above and beyond best practice standards through youth mentorship.

Bilingual report — Dec. 10, 2021 – COVID-19 Update

The generosity of County employees on full display in Downtown Ventura! Big shout out to all county agencies that helped build a forest of trees contributing to Food Share of Ventura County’s Can Tree Build today! A heartfelt thank you to Food Share all volunteers that make this effort possible. All hands on deck to make sure no family goes hungry this season and throughout the year!

Local PODS® Announces Its Tenth Year of Support for Food Share CAN-tree Food Drive to Help Local Community

 Local PODS Moving and Storage will once again support Food Share Ventura County’s CAN-tree event December 9-12 at Figueroa Plaza – Downtown Ventura. This year marks a special 10-year anniversary celebration.  

“We’re proud to partner with Food Share for this annual event to help stock the food bank shelves with the extra canned food donations needed to help families through the holidays,” said Steve Yapp, owner of local PODS Moving and Storage. “Food Share helps thousands of food insecure families every holiday season, and we consider it an honor to be able to support their cause.”  

PODS local have been supporting Food Share CAN-tree event programs since its origination in 2011. Each year, the community gathers to build a “forest” of can trees built from donated food that will soon be distributed to families for the holidays.