The Collection at RiverPark gives a “Toast” to bartenders with new social media program

Courtesy photo.

OXNARD — The Collection at RiverPark has introduced a new way to get to know the center’s talented line-up of bartenders along with their signature cocktails.

“Toast” is a social media campaign that interviews a new bartender each month from one of The Collection’s growing selection of restaurants, while giving a step-by-step tutorial for how readers can recreate the popular libations. The social media campaign launched in October with Copper Blues Rock Pub & Kitchen’s Lead Bartender, Heather.

“With our growing roster of diverse dining options, The Collection has emerged as a favorite place in Ventura County for guests to enjoy an array of unrivaled happy hour specials” said Stefanie Muegel, Marketing Manager for The Collection. “’Toast’ is a great way for our guests to not only become acquainted with our talented mixologists, but also get a firsthand behind-the-scenes look at how they’re created.”

For more information on The Collection, visit us on the web and on all social media channels at TheCollectionRP.

About The Collection (TheCollectionRP.com): The Collection at RiverPark is a 750,000 square foot, open-air specialty retail center located in the heart of West Ventura County. Inspired by the beauty of the California coast, The Collection reflects the unique atmosphere of the surrounding seaside communities. The Collection is built around a town grid of retail streets, each of which has its own personality-a carefully crafted assortment of established and contemporary designer shops, distinctive dining, and signature entertainment venues. Anchors include Target, Century RiverPark 16, REI, Whole Foods Market, H&M, 24-Hour SuperSport and The Container Store. Restaurants include Yard House, Larsen’s Grill, Gen Korean BBQ, Lazy Dog Restaurant & Bar, Maria’s Italian Kitchen and more. Follow us on the web, Facebook, Twitter, Instagram, Pinterest and Vine at TheCollectionRP.