Photos courtesy Santa Barbara Museum of Natural History,
Santa Barbara Museum of Art, and Museum of Ventura County.
Free general admission at more than thirty organizations
Free General Admission Day
Saturday, March 23, 2024
SOUTHERN CALIFORNIA — SoCal Museums announces the 19th Annual Museums Free-for-All on Saturday, March 23, 2024. Over 30 museums—presenting art, cultural heritage, natural history, and science—will open their doors and invite visitors to attend free of charge.
Locally, the Santa Barbara Museum of Art, the Santa Barbara Museum of Natural History (SBMNH), and the Museum of Ventura County, all members of SoCal Museums, will participate in offering free admission. In the case of SBMNH, booking advanced reservations by visiting sbnature.org is encouraged and free admission is for the museum only, not the Sea Center.
“We are thrilled, once again, to invite visitors from across Southern California to see the remarkable range of art, cultural heritage, natural history, film, and science that our museums and cultural organizations have to offer. The Museums Free-for-All has always been an opportunity for people to see something new or to revisit a treasured spot,” says Alexa Nishimoto, SoCal Museums President and Marketing Associate, Japanese American National Museum. “The Free-for-All also serves as a reminder that many museums here in Southern California are always free and others offer these types of opportunities year round.”
A calendar of free days can be found at socalmuseums.org/free.
This offer is for general museum admission only and does not apply to specially ticketed exhibitions. Regular parking fees apply at each museum. Consult individual museum websites for hours, directions, and other visitor information.
Participating Museums:
Academy Museum of Motion Pictures
(Advanced reservations encouraged. Visit academymuseum.org to make reservation)
American Museum of Ceramic Art
(Advanced reservations are required. Visit amoca.org to make a reservation)
Armory Center for the Arts
Autry Museum of the American West
(Advanced reservations are required. Visit theautry.org to make a reservation)
Benton Museum of Art at Pomona College
Bowers Museum
The Broad
(Advanced reservations are encouraged. Visit broad.org to make a reservation)
California Botanic Garden
California Science Center
Carolyn Campagna Kleefeld Contemporary Art Museum
Catalina Museum for Art & History
Cayton Children’s Museum
(Advanced reservations are required. Visit caytonmuseum.org to make a reservation)
Columbia Memorial Space Center
Craft Contemporary
Forest Lawn Museum
Fowler Museum at UCLA
Frederick R. Weisman of Art, Pepperdine University
The Getty Center
(Timed tickets are required for The Getty Center. Visit getty.edu to make a reservation)
The Getty Villa
(Timed tickets are required for The Getty Villa. Visit getty.edu to make a reservation)
GRAMMY Museum
Hammer Museum
Holocaust Museum LA
(Reservations required. Visit holocaustmuseumla.org)
Institute of Contemporary Art, LA
The International Printing Museum
Japanese American National Museum
(Advance tickets strongly recommended. Visit janm.org to make a reservation)
Laguna Art Museum
La Brea Tar Pits & Museum
(Advance tickets required. Visit tarpits.org to make a reservation)
LA Plaza de Cultura y Artes
Lincoln Memorial Shrine
Los Angeles County Museum of Art (LACMA)
(Advance tickets are required. Visit lacma.org to make a reservation)
The Museum of Contemporary Art (MOCA)
(Advance tickets are recommended. Visit moca.org to make a reservation)
Museum of Latin American Art (MOLAA)
Museum of Ventura County
Orange County Museum of Art
Santa Barbara Museum of Art
Santa Barbara Museum of Natural History
(Advanced reservations encouraged. Visit sbnature.org Sea Center not included)
Santa Monica History Museum
(Visit santamonicahistory.org to make a reservation)
Skirball Cultural Center
(Advance tickets strongly recommended. Visit skirball.org to make a reservation)
Wende Museum
Zimmerman Automobile Driving Museum
**The Museum of Tolerance will be participating on Sunday, March 24 only.”
When: Saturday, March 23, 2024
More information: socalmuseums.org
SoCal Museums (SCM) is a group of marketing and communications professionals from museums all over Southern California. The mission of the organization is to foster dialogue between marketing and communications museum professionals in Southern California in order to learn from each other, network, conceptualize and execute ways to increase visitation to and awareness of museums in Southern California, and develop collaborative opportunities between museums.
SoCal Museums Annual Free-For-All Day
Locally, the Santa Barbara Museum of Art is joined by the Santa Barbara Museum of Natural History (SBMNH) and the Museum of Ventura County, all members of SoCal Museums, in offering free admission. In the case of SBMNH, booking advanced reservations by visiting sbnature.org is encouraged and free admission is for the museum only, not the Sea Center.
This offer is for general museum admission only and does not apply to specially ticketed exhibitions. Regular parking fees apply at each museum. Consult individual museum websites for hours, directions, and other visitor information.