| Nissan, one of the largest automakers in the world, was undergoing a comprehensive restructuring and brand revitalization initiative under new global leadership when the coronavirus pandemic struck. Listen as Mike Colleran, SVP for Marketing and Sales shares key learnings on navigating the pandemic while also pointing the Nissan brand toward a successful future. Hear firsthand how Nissan addressed the pandemic head-on by prioritizing safety while implementing cost control, and adjusting to new business realities and consumer behavior. Mike will also discuss the effort to bring a global manufacturing organization back online safely while preparing for Nissan’s largest product launch offensive in a decade.
The webinar will include a short presentation by Cal Lutheran alumnus, Mike Colleran, Senior Vice President Marketing & Sales, and Corporate Officer, Nissan North America at Nissan Motor Corporation, followed by an open, interactive Q&A session, moderated by Gerhard Apfelthaler.
We hope you will join the community and engage in the discussion, as we move FORWARD TOGETHER.
Wednesday, November 4
12:00 – 12:45 p.m. (PST) |
