National Wear Red Days brings awareness to women’s No. 1 health threat: Cardiovascular disease in Santa Barbara County

The American Heart Association’s Go Red for Women® movement urges women to take action to take action to reduce their personal risk for cardiovascular disease

SANTA BARBARA — The American Heart Association, the world’s leading nonprofit organization focused on heart and brain health for all, together with its signature movement, Go Red for Women®, encourages you to ‘wear red and give’ today on National Wear Red Day® to raise awareness of cardiovascular disease: women’s greatest health threat.

On the evening of Friday, Feb. 7 heart disease and stroke survivors and their families, local health experts and advocates, and supporters of the American Heart Association will raise awareness about Americans greatest health threat by strutting down iconic State Street decked out in red. The State Street Strut will take place from 5:30 to 7:00 p.m. Attendees will meet at Village Properties Realtors (1436 State Street) and walk to Paseo Nuevo (651 Paseo Nuevo) for a free health fair will take place at the shopping center.

Cardiovascular disease kills one woman every 80 seconds and takes more lives than all forms of cancer combined. Heart disease and stroke also impact the lives of one in three women – or a third of mothers, sisters and friends – and cardiac events are on the rise in young women in their 20s.

While 80 percent of cardiovascular diseases can be prevented through modest changes to diet and lifestyle, disparities in care for women’s heart and brain health continue to exist. In addition, heart disease and stroke symptoms can present differently in women compared to men. Women also make up less than half of all clinical trial participants globally, with women of color only accounting for three percent. As a result, more research is needed to close gender disparity gaps when it comes to cardiovascular research, treatment and care.

The American Heart Association’s Go Red for Women movement encourages you to show your support by wearing red and giving on Friday, Feb. 7 and through the month of February to help save lives of women around the world.

Here’s how you can join Go Red for Women in support of women’s health:

  • Wear red on National Wear Red Day, Friday, Feb. 7, 2020 to raise awareness about cardiovascular disease – the leading cause of death in women. The iconic Red Dress Pin and other apparel at is available at ShopHeart.org.
  • Participate in the State Street Strut on Friday, Feb. 7, 2020 from 5:30 to 7 p.m. Walk from Village Properties to Paseo Nuevo and raise awareness about heart disease and stroke.
  • Make a donation to support the lifesaving work of the American Heart Association at WearRedDay.org.
  • CVS Health is the national sponsor of the American Heart Association’s Go Red for Women Movement and will be offering no-cost heart-health screenings at MinuteClinic® locations nationwide every Thursday in February.
  • Sign up to participate in the lifesaving clinical trial research through the American Heart Association’s Go Red for Women movement and Verily’s Project Baseline: Research Goes Red initiative.
  • Join the conversation by using #WearRedAndGive on social media.

Cardiovascular diseases continue to be a woman’s greatest health threat. To treat, beat and prevent heart disease and stroke, women should understand family health history, know their five key personal health numbers – these help determine risk for heart disease and stroke: total cholesterol, HDL (good) cholesterol, blood pressure, blood sugar and body mass index – and make healthy behavior changes like moving more, eating smart and managing blood pressure.

About Go Red for Women: The American Heart Association’s Go Red for Women® movement is the trusted, passionate, relevant force for change to end heart disease and stroke in women all over the world. While nearly 80 percent of cardiac events can be prevented, cardiovascular disease is the leading cause of death in women, claiming the lives of 1 in 3 women. For 15 years, Go Red for Women has provided a platform for women to come together, raise awareness, fund life-saving research, advocate for change and improve the lives of all women everywhere. The American Heart Association’s Go Red for Women movement is nationally sponsored by CVS Health, with additional support from national cause supporters. Connect with us on GoRedforWomen.org, Facebook, Twitter or by calling 1-888-MY-HEART (1- 888-694-3278).

About the American Heart Association: The American Heart Association is a leading force for a world of longer, healthier lives. With nearly a century of lifesaving work, the Dallas-based association is dedicated to ensuring equitable health for all. We are a trustworthy source empowering people to improve their heart health, brain health and well-being. We collaborate with numerous organizations and millions of volunteers to fund innovative research, advocate for stronger public health policies, and share lifesaving resources and information. Connect with us on heart.org, Facebook, Twitter or by calling 1-800-AHA-USA1.