VENTURA COUNTY — January is National Mentoring Month, and Big Brothers Big Sisters of Ventura County (BBSVC) is celebrating by recruiting mentors through Starbucks locations across the county for the 80 Littles on their waitlist.
All month long, QR codes placed at over 15 Starbucks locations will connect patrons to a video where a waiting Little shares what they hope to do once they are matched with a Big. These QR codes are displayed with an item representing a waiting Little’s interests – like a miniature bike to represent Madeline, who wants to ride bikes with her future Big Sister.
The Starbucks Foundation is a National Partner of Big Brothers Big Sisters and has helped activate district, regional, and store managers to help spread awareness about the need to recruit potential mentors.
“National Mentoring Month gives us a great perspective to start the year, remembering that we all have role models who guide us,” says BBSVC CEO Danica Selvaggio. “Our neighborhoods’ Starbucks have been fantastic co-collaborators. By providing us access to these spaces, we’re encouraging more folks to learn about BBSVC’s mission of youth mentorship while supporting the Starbucks mission of inspiring and nurturing the human spirit.”
To learn more about National Mentoring Month, visit www.BBSVC.org/NationalMentoringMonth
About Big Brothers Big Sisters of Ventura County
Big Brothers Big Sisters of Ventura County (BBSVC) has been connecting Bigs and Littles in professionally supported, one-to-one mentoring relationships in Ventura County and neighboring communities since 1970. Supporting over 1000 youth annually through one-to-one and group mentoring programs, BBSVC is committed to bringing their life-changing program to every child in Ventura County who needs it. BBSVC is an independent 501(c)3 nonprofit organization that depends on private donors for 75% of its funding.