The Ventura County Fairgrounds & Event Center announces it has named The Toland Group as its official Agency of Record (AOR) after a competitive bid process. As the Fairgrounds’ marketing and public relations AOR, The Toland Group will be responsible for developing robust marketing and advertising strategies for events, managing partnerships with the media, and spearheading community outreach efforts.
Effective immediately, all media inquiries will go through Megan Hook of The Toland Group atmedia@venturacountyfair.org or 805-469-0055.
“We are thrilled to have The Toland Group, a local agency, on board to help us build on our marketing programs and media presence. Their experience with large-scale events meets the needs of the fairgrounds and we are excited about this new partnership,” said Stacy Rianda, Chief Executive Officer of the Ventura County Fairgrounds.