SANTA BARBARA — Central Coast McDonald’s restaurants are celebrating the seventh annual Herb Peterson Day this Tuesday, January 21st, by donating the total sales of the iconic Egg McMuffin sandwich to Santa Barbara Neighborhood Clinics (SBNC) at participating Central Coast franchises.
Herb Peterson opened his first McDonald’s franchise in Santa Barbara in 1968 and quickly was overseeing six stores. Peterson noticed a deficit in local breakfast options and hoped to fill the gap. After employing a local blacksmith to design a metal ring that would encase a cooking egg and result in an egg patty that would fit in a sandwich, Peterson took his new idea to McDonald’s founder Ray Kroc who approved the iconic fast-food restaurant’s very first breakfast item.